Facebook Ads for Outdoor Living & Hardscaping Contractors

Facebook Ads for Outdoor Living & Hardscaping Contractors

We build campaigns and conversion systems designed to fill your pipeline with

high-ticket outdoor transformations in 90 days or less.

We build campaigns and conversion systems designed to fill your pipeline with high-ticket outdoor transformations in 90 days or less.

$15M+

in Closed Deals Generated

Through Social Media Content

500+

Social Media Assets Delivered

8+ Years

of Social Media Marketing Expertise

$15M+

in Closed Deals Generated

Through Social Media Content

500+

Social media Assets Delivered

8+ Years

of Social Media Marketing Expertise

8+ Years

of Social Media Marketing Expertise

QUICK VIDEO OVERVIEW

Our Current Offer & All You Need to Know

Our Current Offer

& All You Need to Know

WILLIAM HAMILTON

Meet the Founder

William Hamilton is the founder of WKL Digital and serves as each client’s primary point of contact.

William holds two Meta certifications and over the past four years, he has helped service-based businesses generate more than
$15M in closed deals through social media by creating high-converting video content and marketing campaigns.

Today, he partners with a home service Meta Ads expert to ensure that every client he works with reaches their revenue goals in 90 days.

proven expertise

Meta Ads Results

All ad campaigns are built and launched in collaboration with our Meta Ads partner, who has generated hundreds of leads for home improvement businesses and millions in revenue through Meta Ads.

* The results above were provided and belong to our meta ads partner.

SOUND FAMILIAR?

You're Ready to Close More Jobs.

But You Keep Running Into the Same Problems...

  • Referrals and word-of-mouth aren't enough to keep your crews booked out for months in advance.

  • Shared leads from platforms like Angi or HomeAdvisor don't result in closed projects.

  • Your revenue fluctuates every month because you don't have a predictable source for pre-qualified opportunities but you want one.

Here's What's Actually Going On:

What's Actually Going On:

The homeowners in your area need exactly what you do, but paying for opportunities that get sold to five other competitors is a race to the bottom.

Your Solution:

You need a marketing system that captures homeowners' attention and puts $5k to $40k+ projects directly into your pipeline. Our team builds and manages this system to help you reach your revenue goals in 90 days.

$15M

Generated in Closed Deals

for Service-Based Businesses

350+

Marketing Campaigns Delivered

8+ Years

of Social Media Marketing Expertise

How it works

Our Marketing System, Explained

We build a 3-step marketing framework designed to turn local homeowners into pre-qualified estimate opportunities. We run and manage all ads in your Meta Ads Manager account.

Our 3-Step Framework

  1. Attract: We use scroll stopping offers and designs to grab the attention of local homeowners in your service area on Facebook and Instagram.

  2. Filter: A pre-qualification form appears when a homeowner clicks the "Get quote" button on your ad.

  3. Route: An SMS notification is immediately sent to your team and the opportunity for estimate scheduling.

* Scroll through the images to see each step.

How it works

Our Marketing System, Explained

We build a 3-step marketing framework designed to turn local homeowners into pre-qualified estimate opportunities. We run and manage all ads in your Meta Ads Manager account.

Our 3-Step Framework

  1. Attract: We use scroll stopping offers and designs to grab the attention of local homeowners in your service area on Facebook and Instagram.

  2. Filter: A pre-qualification form appears when a homeowner clicks the "Get quote" button on your ad.

  3. Route: An SMS notification is immediately sent to your team and the opportunity for estimate scheduling.

* Scroll through the images to view each step

How the first 30 days work

You Deserve to See Proof Before You commit

You do not pay us a monthly retainer during your first 30 days.

Instead your investment is:

one-time setup fee

Limited-time Offer

$500

$1,000

  • Custom marketing plan

  • 90 day revenue growth plan

  • 3-7 custom ads

  • Meta ads management

  • SMS & email automations

  • Unlimited texting support

  • CRM automations

  • Performance tracking

  • Weekly updates

Advertising budget

Daily Ad Spend

Paid directly to Facebook & Instagram

Pay-Per-Result

Flat Price

Pay per pre-qualified opportunity during generated during your first 30 days. Payment stops after the 15 opportunity is delivered. Any additional opportunities generated are yours at no extra cost.

How the first 30 days work

You Deserve to See Proof Before You commit

You do not pay us a monthly retainer during your first 30 days.

Instead your investment is:

setup investment

Limited-time Offer

$500

$1,000

  • Custom marketing plan

  • 3-6 month revenue growth plan

  • Set up of your Meta Business Account & Meta Ads Manager

  • 3-7 custom ads

  • Ads management

  • SMS automations

  • CRM integration for performance tracking

  • Performance reports

Advertising budget

Ad Spend

Paid directly to Facebook & Instagram

Per-opportunity

Flate Price

Paid to our team for each pre-qualified opportunity generated during your first 30 days

committment to your success

Our 30-day Guarantee

IF FEWER THAN 15 PRE-QUALIFIED OPPORTUNITIES ARE DELIVERED

We keep managing and improving your ads until your 15th opportunity is delivered, at no additional cost.

The per-opportunity flat price does not apply during this extension period.

after your first 30 days

We Become your long-term Marketing Partner

Once we've proven our marketing system works for your business we become your long-term marketing partner.

01

Fixed Monthly Retainer

  • Whether your ads generate 15, 20, or 30+ opportunities, your monthly management investment stays the same.

02

Weekly Growth Meetings

We'll review:

  • Ad performance

  • Opportunity Quality

  • Automations

  • The sales follow-up process

  • Booking rate & close rate

  • Revenue growth plan

03

Monthly Optimization

Includes:

  • Optimizing toward homeowners most likely to book estimates

  • Testing new ad concepts & messaging

  • Creating new ad visuals (images & videos)

  • Continuous campaign management

  • Adjusting targeting, budgets & offers

  • Scaling winning ads and replacing underperformers

IS THIS RIGHT FOR YOU?

Who This is for (and not for)

IS THIS RIGHT FOR YOU?

Who This is for

IS THIS RIGHT FOR YOU?

Who This is for (and not for)

This is for you if:

  • Your business offers hardscaping or outdoor living services (custom patios, paver installations, deck builds, outdoor kitchens etc.).

  • You have a dedicated staff capable of calling new inquiries within 1 to 30 minutes of form submission.

  • Your business generates at least $50,000+ in monthly revenue.

  • Your crew(s) has the capacity to successfully complete and additional 2-5+ jobs per month right now.

This is not for you if:

  • You are a solo operator

  • You want to purchase shared opportunities.

  • Your crew(s) can not successfully complete an additional 2-5+ jobs per month.

  • Your front-office or sales team takes hours to follow up with inbound inquiries.

What Past Clients Say

Reviews

Everything You Need to Know

Frequently Asked Questions

What happens during the free strategy call?

What it is: A 30-minute call to figure out if this marketing partnership would be a good fit for your business.

Some topics we will cover include:

1. How much revenue you in the next 90 days

2. Your current strategies for generating opportunities for estimates

3. How many projects you’re currently completing each month vs. where how many jobs you WANT to be completing


How to Prepare:

1. Make sure you have the meeting time saved on your calendar.

2. Review the SMS and email communication sent to you before the call.

3. Come prepared with answers to the topics above so we can make the most of our 30 minutes.


The Result: If we decide there’s a good fit, the information gathered during this call will be used to create a custom proposal for your business.

What counts as a pre-qualified opportunity?

A pre-qualified opportunity is someone who submits your project form and meets the agreed pre-qualification criteria for your campaign.

These criteria may include project type, location, homeowner status, estimated budget, timeline, and other details discussed before launch.

The form is designed to filter for the types of project opportunities your business actually wants. If someone does not meet the agreed criteria, they will not be routed as a pre-qualified opportunity and will not count toward your 15 opportunities.

How much does this cost?

During your first 30 days, your investment includes a one-time $500 setup fee, your advertising budget paid directly to Meta, and a flat price for each pre-qualified opportunity generated through your ads. you do not pay a monthly retainer.

The flat price paid per-opportunity and your recommended daily ad spend are discussed during your free strategy call and included in your proposal before we decide to work together.

After the initial 30-day optimization phase, the monthly retainer (including daily ad spend) is tailored to your business’s growth goals, and support needs.

How quickly will I start seeing results from my ads?

Results will vary based on your market, service area, offer, ad budget, project type, and your team’s speed of follow-up but most campaigns begin generating initial inquiries and performance data within 7–14 days of launch. The first two weeks are used to test audiences, creative, and messaging while Meta gathers data from your local market so results will fluctuate. During weeks three and four, inquiry volume stabilizes and becomes more consistent.

What types of businesses do you work with?

We work with any established business that offers hardscaping, outdoor living, or home improvement services.

Are my opportunities sold or shared with other businesses?

No. Campaigns are created and managed specifically for your business through your Meta Ads Manager account . Inquiries generated by your campaigns are routed directly to your team.

Do I need to sign a long-term contract?

No long-term contract is required before value has been shown.

Your first 30 days are covered by an initial service agreement that outlines the setup fee, advertising budget, pre-qualified opportunity pricing, campaign terms, and what happens if fewer than 15 opportunities are generated.

After the first 30 days, we review the data together and determine whether a longer-term partnership makes sense.

REFERRAL BONUs

Refer a Business. Earn $1,000 Cash.

Refer a Business.

Earn $1,000 Cash.

  • Who you can refer: Any home service contractor. They do not need to be in the outdoor living or hardscaping industry. If they rely on booked jobs to keep their crews busy (kitchen remodeling, concrete coating, HVAC, etc.), we can help them out!

  • Direct cash. No gift cards or account credits.

  • How: Introduce us to a business that becomes a client or have a business owner contact us and mention that you referred them.

  • Referral bonus paid in two $500 payments after the referred client completes their first and second month of service.